Although many will rush to get themselves their own iPhone, less individuals will hurry to buy the new Apple Bluetooth earpiece. This is because although it is extremely cool, it is still very expensive and not the best one out there by far. It is also the first Apple earpiece so by now consumers know that with time Apple improves their products, and reduces their prices as well. Instead of spending a fortune on the Apple earpiece, one can spend less on a different brand until they come out with a better and cheaper one.