The popularity of the use of the mobile phone is quite phenomenal, but the ability to search the web with it remains in question. Mobiles are widely seen as wanting in terms of providing good web experiences because of various possible reasons.

One area of concern is the high cost of downloading data as compared to that downloaded through a computer. Another concern is the physical limitation of small keyboards that makes it difficult to key the words needed for the search. The shrinking keyboard was done to make way for bigger screens to accommodate words, photos and videos. Unless these concerns can be addressed, mobile browsing will always lag behind texting, phone conversations and alarm calls.